Things to know about SEO Training

April 26, 2019

Are you looking for a quality course in SEO training? Whether you are a fresher in the field or a professional looking to improve your skills, there are certain parameters you should look into before joining a course. There are thousands of SEO courses on offer in the market, long term, short term, certificate, diploma, courses that you have to physically attend, courses that you can take online, but how to figure out which course has the most to offer? Finding a quality course that does not burn a hole in your pocket can be a difficult task. Read further to find out what to look for in a course for SEO training and make an informed decision.

First of all, is the course you are considering looking into the basics of Technical SEO? Content optimization, indexation, site structure, web crawling, rendering etc, these things are considered as very basic by some, but you need to know these building blocks of SEO to develop a strong base in the field. Many courses will consider this rudimentary knowledge and leave these things out. And if you feel that your knowledge in this area is strong enough, then you could leave it out too. But if you are a fresher in this field, then the course you choose must absolutely cover this area.

The second thing to look into before choosing a course is if the area of Content Marketing is being covered. You may not be a prolific writer yourself, but you have to have an understanding of what kind of content to use in order to achieve any amount of organic success. You will have to work closely with the content writer and explain to them exactly how to generate content that will serve the dual purpose of being user friendly as well as Google algorithm friendly. Knowledge of content marketing is essential as good content can get your page excellent ranking and at the same time, faulty content can create a bad impression on the users.

Finally, is your course covering the area of Website Speed optimization? People are no longer restricted to viewing a website only on a desktop or a laptop these days. They can enter queries to Google using a mobile phone or a tablet too. This means that your website has to be optimized in such a way that it does not matter which device is being used to see it. It must load equally quickly and smoothly on a mobile, a tablet or on a desktop.

There are many other factors that could be looked at when picking a course, but it would benefit you to primarily look at these factors. Find a course that covers all of this at a rate that is not exorbitant and you will have found a perfect SEO training course.

If you would like a little help to get you started with your search, then we can recommend a few institutions which offer quality courses at affordable fees. If you are willing to travel a little, then R.T.D.I Batanagar offers a digital marketing course that covers SEO training. For those situated in the south, Digital Dreams in Kalighat is a good option. And if you are looking in the Saltlake area, then Eppeok Institute of Technology or Aakar Academy offer courses that are worth considering.

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